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Mistakes in every business are inevitable. But some faults can lead to the complete downfall of a business. Sometimes, one wrong move can destroy everything. Therefore it is essential to be prepared to avoid bankruptcy. Moreover, you will have to prepare for the worst to become the best in the business. Here are some common mistakes that most startups make that have led to disastrous results:  

Underestimating the Amount of Required Capital

Before starting a business, get all finances in order. Determine the amount of capital you need and consider the number of months you will be able to operate. Get enough money to make it through emergencies too. Covering only the initial costs is not enough. Instead, you must consider the challenges and delays in your calculations. Then, create a financial safety net to avoid future hardships.

Failure in Planning


Many startup owners skip the planning step for their business as they think to go with the flow. Though business plans change with growth and direction, creating one is vital in the beginning. It lays out the goals of your startup and how to achieve them. Below are some of having a business plan:

  • You need a business plan to convince investors for different fundings.
  • You can minimize the potential risks with a proper business plan.
  • A business plan helps you spend money confidently because you can track the cash flow.

Lack of Focus on Customers 

Successful businesses know who their customers are. If you know your customers, you can define the size of your target audience. You can also involve customers during the development stage, building products based on their feedback. On the other hand, if you don’t know about your customers, your business will have a hard time. So, value your customers.

Not Knowing your Key Strengths

Startups need to identify their key strengths. Fear of failure and lack of confidence often leads to undervaluing the products and services. Recovery from undervaluing is a lengthy process. So, it is essential to do thorough market research before starting any business. It will help in determining a unique selling point and key strengths.

Going After Everything

Some startups go after every money-making opportunity, but it is a completely wrong approach. Instead, small businesses should gear up toward creating a long-term revenue plan. Do not accept all clients and make deals that will burden your resources. Also, create business objectives and try to achieve them rather than chasing the almighty dollar.

Not Filing for a Proper Legal Structure

One of the biggest mistakes most startups make is that they do not register their business and pick the right business entity. However, it is crucial for any business. If not done properly, it will cost a lot of money and valuable time.

Bonus Tips

Entrepreneurship is like a marathon, not a sprint. It is a lengthy process, full of ups and downs. It needs endurance, self-belief, and creativity. Some startups take off immediately, while others take some time to gain traction. Do not give up too early, and do not start a business until you can give it the necessary tim

Linda Rawson, who is the founder of DynaGrace Enterprises (dynagrace.com), an 8(a) graduate and EDWOSB, contributed to the content of this blog. She is the founder of GovCon-Biz. For further information, please connect with Linda on LinkedIn, or contact her at (800) 676-0058 ext 101.

Please reach out to us at GovCon-Biz should you have any questions.

GovCon Cheatsheet By Linda Rawson

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